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We utilize our extensive network to find the right club for our clients. Forward works with some of the most respected professionals in the football industry to ensure that our players are exposed to the highest level and widest range of clubs possible. We have a unique breadth of knowledge of the various football markets. This expertise allows us to quickly and efficiently find the markets most suited to each players experience and earning potential.

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In today’s digital media centric world, it is a priority of Forward’s to manage a sport star’s public image both in person and on the web. We strive to ensure the image of our clients is a positive one. Utilizing our team’s knowledge of various political, cultural, and societal situations in the unique markets we serve, Forward is able to advise our clients on the best way to present themselves to the public.

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Forward Sports Group handles all contract negotiations for our clients. We have a proven track record of securing lucrative deals for our clients and of providing them with the best terms possible. 



We provide specialist advisory services to both existing and prospective owners of football assets across the world. Our team of domain experts (legal, accounting, financial modelling, market analysis) can provide in-depth league and franchise valuations.  We help structure engaging investor materials and become close partners with our clients throughout complex negotiations. In short, have a strong understand of the underlying fundamentals that influence football club M&A.



Our talent division specialises in the management of professional athletes, sports broadcasters and emerging digital influencers. Via deep engagement and strategic planning, our vision is to help harness the full commercial potential of our roster of talent. We actively cultivate relationships with global brands and networks looking to be matched with expert talent.

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